Result Oriented Email Marketing

Increase Your ROI by Email Marketing

Email marketing is a successful yet inexpensive type of direct marketing that enables businesses to connect to a huge audience by easily sending email messages. These mainly contain promotional information regarding products or services including discount offers your business is promoting for the audience engagement.

  • ­Well written content attracts more audience.
  • ­Compelling Message that drives the audience to engage.
  • ­­Creative Email Template design and Analytic integration.

Email marketing is the direct marketing of your business services through the use of electronic mails to attract customers towards the unique and best services your business has to offer. We have the strategic encounters to target clients for specific promos and campaigns. Promote or share information, in any case, associated with your clients with this cost-effective medium to build relationships and gain trust.

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Our Process

Our comprehensive Email Marketing  strategy ensures an increase in customer audience engagements.

Discover

To make sure we’re helping, not selling, one of the core aspects of Innovate Biz Solutions is content marketing “411 rule.” Educational, Entertaining Assets for everyone “Soft Promotion” (such as a 3rd party report) and one “Hard Promotion” (such as a product demo). We’ve also found that this approach works best in email marketing, on our blog, and in social marketing.  But this approach isn’t just about numbers at its heart, it’s about Educating first, selling second. We believe that if you focus your marketing on building relationships with your audience and making their lives easier, the rest will follow.

Strategy

4 Types of Marketing Emails. Email marketing may take time and dedication, but since we can streamline certain aspects and set future tasks on autopilot, it’s a busy marketer’s best friend.

Newsletters A newsletter is an email you send regularly (say, monthly or weekly) to certain segments of your email list that helps you interact and build relationships with your leads and customers. Typically, these newsletters are summaries of recent content you created or are planning.   Lead Nurturing Emails The autoresponder series that we mentioned earlier is a perfect example of lead nurturing emails. These emails are usually part of a connected series that guides users further down your sales funnel. They’re launched automatically whenever a user takes a specific action, such as downloading a content offer on a landing page or requesting a trial. Informational Emails Similar to a newsletter, this type of email delivers an update to a large group of readers. In these emails, you could send announcements relating to: • New content • Product updates • Upcoming events • Event updates • Co-marketing partnerships For example, if you want readers to sign up for your webinar, your informational email should contain facts pertaining to registration windows, times and dates of the event, a short description, and how readers can sign up. Transactional Emails Once we have grown your email list a little bit, We engage the prospects and customers you have a relationship with by creating Transactional emails which are automatically triggered when a reader performs a specific action, such as signing up for your newsletter, purchasing a product, and so on. The most frequently used examples are. Welcome Emails Welcome emails to a new blog or newsletter subscriber or to a new customer. Confirmation Emails Welcome emails to a new blog or newsletter subscriber or to a new customer help you make a positive first impression on behalf of your brand.   Follow-Up Emails When people fill out and submit a form on your website, send them a follow-up email to thank them for downloading, registering, or whatever they did on your site. It’s also a great opportunity to encourage sharing or forwarding with friends or colleagues or downloading another, related piece of content.    

Design

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Content

Content marketing is one of the most powerful tools to develop and empower your base. INTRODUCTION, EDUCATE FIRST, SELL SECOND We Create content that is meant to help your customers, not just sell to them. When a business freely gives the audience something so valuable that they’d be willing to pay for it, you build trust which, ultimately, is your most powerful selling propaganda tool. So even if we are understandably eager to sell your services and products, We keep your content Informative, Valuable, and Relevant. Your audience’s trust an essential element if you plan to sell anything hangs in the balance.

Reporting

The ROI for email marketing is no different than what you’re already used to, It’s your total revenue divided by your total spend. The formula above is the most basic formula to calculate ROI, but there are actually several ways to approach it. Depending on your type of business, you might prefer a different one.

[ [ ($ in additional sales made) – ($ invested in the campaign) ] ÷ ($ invested in the campaign) ] * 100 We analyze how many of each of these types of leads were generated via email marketing!  How does this translate to potential revenue? Actual revenue? These are the types of metrics that will help our team show business leaders and your sales team how valuable email marketing is as a channel that drives real, tangible results.

Case Studies

Los Marineros

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Whitehorse

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